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Oz Lab campaign portrait of a freckled model on a coral background
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Beauty & Skincare

Oz Lab

Everyday beauty that doesn't break the bank.

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Oz Lab logo

Oz Lab is a Los Angeles cosmetics brand built around brows. Retail-ready makeup and skincare, priced so the whole routine stays within reach.

Designed in Los Angeles
LA
Designed in Los Angeles
Entry price point
$6.99
Entry price point
Hero category
Brows
Hero category
Silky Clean makeup-dissolving lotion bottle
Silky Clean
Hold N' Bold brow wax jar
Hold N' Bold

The story

The name comes from oxygen, the idea that good products should feel like a breath of fresh air. Brows are the hero category, led by Hold N' Bold styling wax and Stay Put sculpting glue.

The range has grown into lip and cheek, complexion and cleansing, with most products between $6.99 and $15.99.

Amazon Faire wholesaleozlabbeauty.com
Hold N' Bold jar on a swirl of clear gel

Signature products

Brow powder compacts with brushes
Stay Put tubes with spoolies

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